LATIN FASHION AWARDS™

Meet the founder & our purpose

Driven by culture.
Built for people.

Behind the platform stands a personal mission: to ensure that extraordinary talent is seen, valued, and remembered.

Sobeidy Vidal, founder of Latin Fashion Awards
Sobeidy Vidal · Founder & CEO

A letter from our founder

Behind the work,
there is a life.

Fashion has never been just about the garments that walk down a runway. It is about the hands that stitched them, the heritage that inspired them, and the sacrifices made to bring an idea to life.

When I founded the Latin Fashion Awards™, my goal wasn’t just to build an elite ceremony. I wanted to build a home—an uncompromised space where our creators, from the established maestros to the self-taught dreamers in the diaspora, are seen, valued, and respected for their contribution to global culture.

— Sobeidy Vidal, Founder & CEO

Industry Builder · Pioneer · Global Vision

Born in the Caribbean.
Rooted in the capital.

Born in the Dominican Republic and based in the Washington, D.C., region, Sobeidy Vidal brings a cross-border perspective to Latin fashion.

Latin creativity lives in the streets of Santo Domingo, the ateliers of Bogotá, and the creative communities of New York, Miami, and Los Angeles. Its story is carried by people, wherever they build their lives.

Through Latin Fashion Awards™, Latin Fashion Week®, and Latin Fashion Group, her work brings creative recognition, cultural exchange, and industry relationships into a shared conversation.

The pillars of our purpose

The people.
The heritage. The future.

01

The individual creator

Celebrate the distinct point of view of the designer, the image-maker, and the artisan—and the dedication behind their work.

02

The living heritage

Honor fashion as cultural expression: the techniques, memories, and traditions reinterpreted by each generation.

03

The next generation

Make room for emerging voices. Encourage discovery and connect creators with the relevant programs and people within the wider ecosystem.

Recognition begins with people

Help us bring
their stories into view.